BBC to broadcast live coverage of Wimbledon in 3D
The BBC has announced it will broadcast live 3D coverage of the Men’s and Ladies’ Finals of the 2011 Wimbledon Championships via the BBC HD Channel. This marks the first time the BBC has broadcast in 3D to the UK.
The 3D coverage, which will be filmed by Can Communicate (CAN), will be available to anyone with access to a 3D TV and to HD channels, regardless of which digital provider they use.
The BBC’s 3D coverage is being provided in partnership with the All England Lawn Tennis Club and Sony Professional. Along with its BBC HD coverage, it will be available in cinemas across the UK and in a small number of 3D screenings which will be free to the public via www.bbc.co.uk/showsandtours/
Danielle Nagler, Head of BBC HD and 3D, said: "I'm delighted that in this anniversary year we're bringing UK audiences a new way of getting close to the action on Centre Court. I'm sure that 3D will only add to the drama as the world's greatest players compete for the championship."
Paul Davies, BBC Executive Producer Sport said; "During our 75 years of televising the Wimbledon Championships the BBC has continually broken new ground in broadcasting techniques. This unique 3D transmission is the latest innovation to bring to life all the tension, drama and excitement on one of the most iconic sporting arenas in the world".
George Entwistle, Director of BBC Vision said; "We know how much audiences already enjoy the BBC's Wimbledon television coverage. This is a hugely important experiment for us and I'm pleased that we have the opportunity to show some of our stunning sports coverage to our audiences, in 3D, for free."
To learn more about CAN’s involvement in Wimbledon in 3D visit http://tiny.cc/f6m7q