Roland Garros in 3D
Orange & Panasonic
Brief: Deliver live coverage of the 2010 Roland Garros French Open in 3D
Solution: Using four active 3D rigs throughout the tournament, pairs of discrete feeds from each 3D rig were fed into the AMP OB truck via four 3D processors, where CAN’s stereographers and AMP’s technicians monitored precise aspects of all the rigs for immediate corrections. They also kept in constant communication with the directors, vision mixers and convergence pullers, to make them aware of any issues as that arose and any required maintenance to the rigs.
Result: The 3D feed of Roland Garros centre court matches was used by Panasonic to launch its new 50-inch Full HD 3D Viera television across 3000 consumer electronics retail locations throughout Europe, where action was shown on 3D televisions. The 3D telecast was also used to launch Orange’s new dedicated channel, delivering to homes in France Telecom’s Orange-TV subscribers. Additionally the men’s final was screened live in 150 cinema screens across France.