The Ultimate Race
for
Red Bull
Brief
Produce a summary promo of the 2007 Red Bull Air Race World Series that captured the global nature and scale of the series.
Solution
Cut to a high adrenalin track with created a compelling story of the season that left the viewer gasping for more.
Result
“Wow, this is impressive! It looks like we can retire before the race even starts. Well done, and thank you so much for doing such a great job.”
Head of Communications, Red Bull
Topics
2D
Media Relations